About

About Fustle

Smart, stress-free finances for Iceland's freelancers and gig workers.

Who we are

We are Fustle — we build payment and compliance tools that let contractors focus on their job, not the paperwork. Our headquarters are in Reykjavík and we also operate in Akureyri.

Fustle founders

Our story

In 2023, founders Joonas Tuompo and Maarit Kaipainen kept hearing the same complaints from contractors in Iceland: they spent more time invoicing and worrying about taxes than working.

With backgrounds in fintech, accounting, entrepreneurship, and EU regulation, they launched Fustle — a cloud platform that turns every gig into a payslip, with taxes and mandatory payments reported and sorted in one click.

Fustle is an official service partner of Wolt in Iceland since 2023.

Our mission

Give freelancers and contractors financial super-powers. Fustle offers an easy, all-inclusive service for self-employed contractors — first in Iceland. We invoice and collect your earnings, generate payslips, and report and pay your taxes, pension, and social security. You concentrate on your work; we do the rest.

Everything you need to run your freelance business

Instant invoicing & payouts

Turn every gig into a payslip — cash in your bank the same business day when your customer pays.

Auto-compliance built in

We help with VAT registration and employer registry. We report and pay taxes, pension, and tryggingagjald.

Real-time earnings dashboard

See income, expenses, and tax set-asides at a glance — updated with every invoice and payout.

Meet the team

Maarit Kaipainen

Maarit Kaipainen

CEO & Co-founder

Entrepreneur with a passion for numbers, design, and customer experience.

Joonas Tuompo

Joonas Tuompo

CTO & Co-founder

Builds products that turn dense regulation into simple user flows.

Katrin Jonsson

Katrin Jonsson

Customer Success

Keeps payouts punctual and users happy and well informed.

We run lean, iterate fast, and never outsource support — email thjonusta@fustle.is and one of us replies.

Our values

Simplicity first

Good tech feels invisible.

Radical transparency

Plain-language pricing and open roadmaps.

Empowerment

Users own their data and choose their path.

Kaizen mindset

Continuous 1% improvements over big-bang releases.

Icelandic roots, Nordic reach

Built for Reykjavík hustlers, scalable across the North.

Join us

Whether you deliver sushi in Akureyri or design brands from Ísafjörður, Fustle has your back.

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